Stercus

Stercus is an olfactory reference to the dung and comes from Latin meaning ‘feces’. For Alessandro, the dung is an essential part of the circle of life – it is an organic fertilizer for the soil, it’s natural and always true. Feces is a link in between the end and the beginning of an infinite circle of life, it is an outcome processed by the body and a fertilizer to start a new life of a plant. Dung is something very true and natural.

A true smell of life and equality. All differences end with excertion of something universal. All organisms produce waste, and all human beings, even the most noble ones, even the royals do shit. During the process we’re all the same and we are what we eat. Defecation is an essential part of body functioning and an initial health indicator – doctors analyze stool to understand the health of the gut and digestion in general. And we should trust our gut feeling in general.

From an olfactory point of view Stercus has this phenolic sweetness that attracts and animalic tone that might offend.